Book Details

New Paradigm in  Business and Education

New Paradigm in Business and Education

Editor(s): Deepak Gupta, Payal Jain
Format: Single-Component Retail Product (Book)
Year of Publication: 2020
Publisher Name: National Press Associate
ISBN 978-81-944303-8-4
Price Paperback: ₹1,200.00

About the Book

This book was motivated by the desire we and others have had to further the evolution of the New Paradigm in Business and Education. Last three decades have witnessed many-fold increase in the volume of international trade and business due the wave of globalization and liberalization sweeping across the country. Many changes are also taking place in the field of education. As more and more organizations need not only be competitive in their internal markets, but need to be globally competitive, these economic changes impact on the content and context within which business education takes place. Company changes in the new millennium will impact on educational institutions, especially the traditional role of the business educator. As an example, due to the nature of companies becoming more and more information sensitive, managers and leaders alike need to enhance their oral and written communication skills. The greatest competitive challenge facing companies today is said to be embracing change. The business environment is in constant flux, and companies must grapple with a host of new realities. This backdrop of change has catalyzed a reassessment of traditional managerial concepts and practices. The education and business have undergone enormous growth in recent years and it is widely believed that future success in a globalized world economy belongs to those organizations that go the extra distance in providing and building a workforce and management to cope with these challenges has placed management education in a much sharper focus than ever before.